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Thursday, September 27, 2018

Zeiss Drops a Bombshell- The Zeiss ZX1

Zeiss Drops a Bombshell- Introducing the Zeiss ZX1
September 2019, Carl Garrard
Just when I thought Photokina couldn't get any more exciting or epic, Zeiss literally took my breath away. There is no doubt in my mind this is the most forward thinking digital camera to come from any manufacturer to date, and its going to take a long time for me to wrap my head around what Zeiss has done here. They may have, in one fail swoop, dictated the view of the future of camera design. Traditionalists are likely to blow this camera up, and everyone else will be blown away. I  know that I am personally, literally blown away. All of my assumptions I made about the upcoming ZX1 were literally wiped clean when I read the press release below. Talk about unique, talk about making me rethink camera design completely. I feel like Zeiss has designed a camera you'd see in 2049, if the future looked like Bladerunner the movie. Stunned, doesn't even cut it.



More to follow on this very unique and future dictating camera design as I have time to share more thoughts. Right now, I'm trying to get my jaw off of the floor and pick up pieces of my brain that blew up all over the place.

Stay focused.

-Carl Garrard


ZEISS ZX1

The Camera Concept for the Creative Flow in Photography

First full-frame camera from ZEISS with first-class image quality and the familiar, intuitive image editing and connectivity of a smartphone.

OBERKOCHEN/Germany, 2018-09-27.


ZEISS ZX1 – That is the name of the newly developed mirrorless full-frame camera from ZEISS that was presented today in Cologne, Germany. Thanks to the ZEISS lens and a sensor developed in-house at ZEISS, the camera delivers first-class image quality combined with an operational concept and user experience that make the photographer's jobs-to-be-done as intuitive as on a smartphone.

The ZEISS camera concept is just the first step to opening up a new world of possibilities for ambitious photographers – from taking the shot to editing the image and sharing it on the web.

SHOOT. EDIT. SHARE. – Harmonized hardware, software and optics for a seamless creative process


SHOOT: the ZEISS ZX1 features a newly designed, integrated ZEISS Distagon 35 mm f/2 T* lens with autofocus that has been perfectly matched to the 37.4 megapixel full-frame sensor developed in-house at ZEISS. The interplay between the lens and sensor ensures first-class picture quality with that typical ZEISS look.

EDIT: The ZEISS ZX1 enables photographers to professionally process RAW images directly on the camera thanks to fully integrated Adobe Photoshop Lightroom CC. Moreover, the ZEISS ZX1's unique user interface supports the user's particular workflow without any interruption – providing direct access to the most frequently used functions via a 4.3" multi-touch display.

SHARE: when the networked full-frame camera is connected, the user can upload selected images directly to the internet – without the intermediate transfer to memory cards or other external devices.
512 GB of internal memory provide sufficient space for approximately 6,800 RAW files (DNG) or over 50,000 JPGs – more than enough to handle photos, even during a longer trip, and giving the photographer the chance to let their creativity flow. Versatile connectivity options such as Wi-Fi, Bluetooth and USB-C ensure that various peripherals can be connected. Over-the-air software updates keep the camera up to date without requiring a computer connection.

Designed with a passion for detail and a focus on the essentials


The design of the ZEISS ZX1 is characterized by its iconic shape with carefully crafted details. The overall form and reduction to just those elements that are absolutely necessary lay the foundation for an ergonomic camera and ensure easy handling. The symbiosis of hardware and software is exemplified by the newly defined user interface that utilizes the 4.3" multi-touch display. The slightly bent screen separates the live view from the control elements, making camera operation comfortable and straightforward.

"We know that we exploring new ways and initially addressing a special target group with the ZEISS ZX1. With our concept we are focusing on ambitious, professional creatives who want to produce their photographic experiences quickly and efficiently, and inspire as many people on the Internet as possible. This requires a streamlined workflow in addition to high-end features. This is exactly what the concept of the ZEISS ZX1 offers,” explains Jörg Schmitz, Head of the Consumer Products business group at ZEISS.

ZEISS ZX1 available from early 2019


The ZEISS ZX1 will be available at selected dealers in early 2019. ZEISS will announce the recommended retail price at the start of the official market launch. Starting now, anyone interested in receiving information on exact availability can register at www.zeiss.com/zx1


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