DSLR's Still Rule: The Affordable Nikon D610 Part I
January 2020, Carl Garrard
One of my favorite DSLR cameras to rely on for serious outdoor photo work in the past has faithfully been my Canon 6D. Matched with the 24-70mm L f/4 lens, it's a compact, easy to use, comfortable combo with image quality that sings. As written here previously, the 6D is one of my top seven favorite cameras of all time. I've never desired to replace it for the work I bought it for, nor wondered if I ever would. Over time it hasn't been my first choice for all outdoor though, such as action work of any kind. Today, Canon and Nikon's newer fast focusing AF-P/USM II 70-300mm lenses out there are lighter, quieter, and more compact than the high end pro lenses (like my 70-300mm L). Nikon's especially has given me reason to look further into a system for this task. Their lens is weather sealed, while Canon's 70-300mm IS II USM isn't. It's also not rugged enough for my needs. So both the 6D and that lens left me wanting to fill a niche Canon couldn't fill- a lightweight semi-pro set up for action photography.
As the camera market settles down to court only the remaining pro's and shutterbugs; as it was during the film era, I've been inclined to wonder what will happen after sales and profits finally level out. There's no denying the power of the larger portion of the market that targets smartphone users. Only a pro, or dedicated shutterbug will want to use cameras for still or video work going forward. I do believe we are already at that point in time.As such, I believe that camera companies will have to start changing designs of cameras dramatically to cater to the specific needs of shutterbugs simply because they outnumber the pro's handily- and sales matter. Example: one only has to look to Fujifilm to see what making throwback design has done for the growth of its camera division. In less than 10 years time since the X mount came to the market, Fujifilm has become a major player in digital.